About Us

Based in Tampa, in the middle of the Sunshine State, Indigo Bee was started in late 2006 by Trista Page, a mom of three girls.  While in college in the early 90's, she developed a business plan in a required course for her Finance degree.  The business plan was developed for a natural skin care and makeup line.  Being young and inexperienced, the plan was a super idea, but the fictitious company was bankrupt by year five despite the extensive research and her creative packaging and marketing ideas.  The idea, put on the back burner while she pursued a career in the finance and banking sector, was simmering in the background. 

Fed up with the quality of soaps and skin care products sold in the mass marketplace filled with preservatives and chemicals, she decided to dust off the business plan and start anew. Plus, having a daughter with a life-threatening allergy to all nut products and terrible eczema, she couldn't find any bath products that didn't make her daughter's condition worse.  Perfect conditions for an entrepreneur!  The result was Indigo Bee and the first product was natural 100% vegetable oil soap.  The soap was made in her kitchen at home while her baby girls were asleep. The first batch was NOT a success and she had to go back to the drawing board and re-formulate the recipe.  The next batch was perfect and she gave all of the soap away to neighbors, family & friends.  A week or two later, those same “guinea pigs” were asking for more soap and offering money for each bar!

Indigo Bee had evolved and changed as the years go by, adding new products and retiring old products and formulas.  Through it all, we have stuck by our belief that any and all kinds of skin types can benefit from pure, all natural ingredients that hydrate and protect without added unnecessary ingredients. 

Enjoy!!

 Trista Page, Chief Soap Artisan

Certified Advanced Soapmaker